Dashboard with 11 Key Indicators
The easy to interpret Dashboard tells you how cash has been generated and spent.
11 at a glance KPIs
Each KPI provides intuitive data on trends and helps guide you to where you can improve cash flow.
Drill Down screens for each KPI
My Own CFO interprets and explains any issues and opportunities to improve cash flow.
Heads Up! and chart analysis
The Heads Up! indicator shows how much cash can be generated if the opportunity is addressed and charts show trends over the last 12 months.
Action List
My Own CFO prepares an Action List of specific tasks that will improve cash flow.
It’s over to you!
Tick each task when you’ve taken it on board. The List will be refreshed every 7 days.
Reports
The CFO Report provides you with a hard copy of what you need to see what’s happening right now in the business.
Other Reports
You can quickly run and email other really useful reports whenever you need them.
My Profile
Here you have the option to tell My Own CFO a bit more about you and your business.
Adding Value
If you choose to build a profile then My Own CFO can provide great added value information about the markets you serve.
Dashboard
Intuitive key indicators that drive cash flow clearly displayed and show how cash has been generated or spent
Action List
Step by step tasks that give you control of cash flow and business improvement
Reports
The hard copy reports you need ready whenever you catch up for a coffee with your business partners and trusted advisor!
CFO TV
“I wish we’d had the My Own CFO app when we started Appster. Understanding cash flow is a major challenge for emerging businesses to create a sustainable business model.”
Mark MacDonald
Co-Founder Appster
App Development Leader, US and Australia
“I’ve been involved with one of the co-founders of the My Own CFO app for a few years now so I know that he really understands what information business owners need. I use the My Own CFO app on an almost daily basis – I get so much more from meetings with my accountant because I’m closer to the KPIs and cash position.”
Jason Bird
CEO Luxxbox
Lighting and Furniture Designer, Australia and Asia
“The Action List is a very helpful feature that focuses my attention on cash flow priorities and I love the ability to generate reports to discuss with my team”
Sheila Charles
Financial Controller AgriMetal
Agricultural fencing importers and resellers, Australia
“It would take me hours to pull together all of the data that the My Own CFO app presents me with in the Dashboard and Drill Downs and the Reports feature lets me send the latest data through to my bookkeeper to follow up with her later.”
Jane Jacobs
Owner,
SuperSpar, South Africa
